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“We’re Sorry”: Such simple customer service

Online Marketing / aaron

Today Danielle and I picked up some new furniture from a local retailer, Tepperman’s. We pulled up to the pickup area, waited a few minutes, and the first piece came out. After loading it on the trailer, Danielle noticed, and let me know, that it was definitely not the right color. We ordered black, it […]

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Should the term ‘RSS’ be used on a blog?

Online Marketing / aaron

Readership of blogs have been increasing in the past couple years as more people get online and get connected to each other. As that number of people grow, you have to start looking at how your blog and website are presented to the audience. I’m not talking about content, since you can really write whatever

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Waze: Social Crowdsourcing Roads

Online Marketing / aaron

For those addicted to the ever-growing world of location apps, there is yet another venue to check-in to. There are places, businesses, TV shows, and now: roads. That’s right, you can now check-in, get points and challenge other people by driving places. Waze is free navigation app that is mapping out the roads of North

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Happy Island: Marketing and Strategy in Facebook Games

Online Marketing / aaron

Its been just over 48 hours since I started playing a game on Facebook called Happy Island. No, I haven’t played for 48 hour straight, I’ve spent maybe an hour total on it. The basis of the game is that you’re given an island to build into whatever you want. Tourists magically want to come

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How People Post Blog Updates on Twitter

Online Marketing / aaron

Its very interesting to see how people use Twitter to broadcast their blogs. Twitter is used as a way to talk in real time to anyone who listens, so it makes sense to throw out a link when you write a new blog post. I’ve been doing it since I’ve been on Twitter. It allows

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